Before You Invest Another Dollar in AI, Answer This

Alistair Marshall

May 4, 2026

Business Development

The firms that handle AI well will not just be better at using AI tools. They will be better at using the capacity they create. What will you do with the extra time?

Alistair Marshall

February 22, 2026

Strategy & Management

Law Firms and AI: Rabbits in the Headlights or Architects of their Future?

Alistair Marshall

February 22, 2026

Strategy & Management

Most firms are staring at AI like rabbits in the headlights. Frozen, focused on cost control when they should be asking: “How does this change our growth trajectory?”

Alistair Marshall

January 26, 2026

Strategy & Management, Business Development

How AI will support growth, not replace the behaviours that create it.

Alistair Marshall

January 26, 2026

Strategy & Management, Business Development

Before long, most firms will be using similar tools. And many clients will assume that you are, even if you are not. AI is becoming table stakes to take part in the game.

ARE YOU LEAVING MONEY ON THE TABLE?