NEED A MOTIVATIONAL BUSINESS DEVELOPMENT SPEAKER?

BOOK ALISTAIR MARSHALL FOR YOUR CONFERENCES & EVENTS

PSBD founder, Alistair Marshall, is a highly sought-after and award-winning motivational speaker and presenter on business development.

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Alistair Marshall speaking & conference highlights: Watch now


BOOK THE BEST BUSINESS DEVELOPMENT SPEAKER: WHY ALISTAIR MARSHALL?

Alistair’s delivery is entertaining, energetic, and engaging.

He inspires people to use his thought-leading business development strategies immediately.

Unlike many other consultants who are very theoretical, Alistair has a hands-on, practical approach, free of jargon and business school nonsense. This leads to delegates not just thinking, but acting differently, when it comes to growing a professional practice.

Offering practical business development advice, tips, and tricks, he has engaged and informed professional services audiences throughout Europe, Australasia and Asia for more than 10 years.

His speciality is implementing simple, achievable, and cost-effective business development solutions for boutique practices through to large national firms. His track record demonstrates consistent results in achieving double digit growth in new client instructions.


ALISTAIR MARSHALL SPEAKING CIRCUIT APPEARANCES


Business Development Speaking: What attendees say

“Exactly 364 days after his last appearance, Alistair returned to a packed, standing room only conference to wow the crowds with his quick win sales tips for firms. Yet again the consensus was emphatic with a stream of excellent comments following the event. Once again, he hit the mark and there have been many calls for him to return before another 364 days!”
— Relationship Director, Professional Services, Barclays Corporate
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“Excellent feedback - amazing in fact. Comments were ‘very Impressive, excellent and relevant presenter who spoke plain English, useful, informative, funny and thought provoking’. We would love to have you back!”
— Una Doyle, Head of Professional Development, Law Society of New South Wales
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“Finding excellent business development presenters is difficult, so we were delighted to find Alistair, who is very engaging and thought provoking. The feedback from attendees was that they had really enjoyed the refreshing way he had delivered very useful, practical and indeed useable advice.”
— Giles Watson, Practice Support Manager, Queensland Law Society, Brisbane
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“When sourcing a presenter for our inaugural Entrepreneur’s Seminar, Alistair was a natural choice. His numerous yet simple ideas to attract new business are always well received by an enthused and motivated audience.
— Business Development Director, Nat West Commercial Banking
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“Congratulations on wowing your audience at the ALPMA Summit with your Top 25 Business Development Tips. Something for everyone on that list. See you next year!”
— Ann-Maree David, Executive Director, The College of Law
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Alistair Marshall Business Development Speaking: Example Talks

Example talk 1: Immediate Actions to Generate Revenue & Cash

This keynote focuses on how to counteract ineffective marketing spend and demonstrates what it takes to stand out in an increasingly competitive marketplace.

Many firms suffer from a lack of awareness, underperforming websites, no real point of difference from the competition and fee earners who consider themselves professionals rather than marketers or worse, salespeople.

Session participants learn how to engage potential clients without sounding confused or bland and to build trust and credibility so they become the professional/firm of choice over time.

 Key points covered include:

  • Why you should change your attitude and behaviour to business development.

  • The profit model all successful firms must master.

  • How the answers to 3 simple questions can change your financial life.

  • What the real differentials are between competing firms.

  • The 3 things winning firms are obsessed with.

  • The ‘must implement’ ideas to drive revenue growth in the modern world. 

Key Takeaways

After attending this session, participants will be have the confidence to go out and undertake key business development activities and understand what it takes to be perceived as experts in their field, allowing them to attract premium pricing from ideal clients.

Who is it for?

The session is wholly relevant for Managing Partners, Partners, Senior Associates, Practice Managers, Marketing Directors and others responsible for business development.


Example talk 2: How Marketing & BD Improve Staff Attraction & Retention

This keynote focuses on how to counteract the effects of the pandemic on staffing levels and what it takes to stand out in an increasingly noisy and competitive war for human talent.

Many firms suffer from understaffing, unable to fulfil profitable opportunities due to shortages, no real point of difference versus the competition and personnel who are much more demanding of their employer.

Session participants learn how to engage potential new team members without sounding confused or bland and to build trust and credibility with current employees and so increase satisfaction and reduce turnover from quiet leavers.

 Key points covered include:

  • Find answers to ‘Why would I want to work at your firm?’.

  • How to motivate staff with a pathway to partnership.

  • What the real differentials are between competing firms.

  • What is required beyond ‘Bean bags in the break out room’ to build culture. 

Key Takeaways

After attending this session, participants will be able to understand what it takes to be perceived as ‘Employers of Choice’ and will be able to leverage this new found status to reduce staff turnover and easily attract more new quality team members.

Who is it for?

The session is wholly relevant for Business Owners, Managing Partners, Partners, HR Directors, Practice Managers, Marketing Directors and others responsible for growing the business.


A final thought if you are looking for a business development speaker…

Get the most value from your next professional services conference.

Talk to Alistair to discuss your presentation needs.